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Car Wraps: What They Are and Their Benefits

By: JaxWraps

Car wraps Jacksonville FL are state of the arts vinyl coverings that are installed directly to your car. The application of the wraps is so precise that they are often mistaken for a custom paint jobs. Vehicle Wraps and Car Wraps are the common terms used to describe these highly assorted films covering with printed digital graphics that are often used for fleet livery and mobile advertisements. Before the age of car wraps, the chosen method of vehicle branding was paint or decal lettering which are applied directly to the surface of the vehicle, however the use of such methods include negative effects in the market value of the vehicle, such as decrease in value from painting and fading or discoloration to the original paint work from the lettering.

Car wraps are available in a variety of sizes and designs based on your need, and they are applied directly over the original paintwork of the vehicle. These highly tractable films made of vinyl are carefully applied onto the vehicle surface and once they are ready to come of, they will simply peel and reveal your original untouched paintwork underneath.

Car wraps are most commonly designed and applied for commercial purposes; transforming a vehicle into a mobile billboard, although they are sometimes used for personal cars decoration as well. The most common advertisement on the roads is truck side advertising, company cars and fleet livery are other uses of car wraps that has been proven to be an effective way of reaching thousands of customers on a daily basis.

The list of benefits of using car wraps goes on and on. Since they are made of vinyl films, the design can go on for years if they are well taken care of. It is also cost effective as you only have to pay once, and that is during the installation of the wraps; no more monthly or per advertisement fee. You can also move the advertisement to the target audience or customer of your product as your car become a mobile billboard, other people within the vicinity, despite not being your target audience also become aware of your product or service in promotion. Another benefit is that you do not have to compete with any other advertisers because the advertisement is installed on your very own advertising space.

To summarize, the major benefits that car wraps offer include brand awareness, minimal cost advertising and ease of target marketing.

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